Celery teamed with Stanford Media Solutions and SULAIR staff to develop a new identity system and website that reflects the quality and variety of Stanford’s world class library system. Celery designed the new SULAIR logo, drawing inspiration from patterns in windows and stonework on campus. For the main website, we developed a navigation scheme which elegantly presents a vast array of resources, and a home page design that conveys innovation and clarity. We also created style guides and templates for lower-level pages. The result is a cohesive web presence that benefits the whole SU community.
Media X is a multi-disciplinary center at Stanford for research about people interacting with technology. The web-site features an animated “brainstorm session” visually mapping connections between disciplines and capturing the energy of innovative research. Celery also designed a clean, bold and distinctive identity system forthe program. The red X in the logo suggests an important focal point (X marks the spot) anywhere it is applied to paper or screen.


