We've just kicked off our third collaboration with Keurig Green Mountain to develop their latest sustainability report. With aggressive 2020 targets and a new brand, Keurig Green Mountain is establishing themselves as a leader in the beverage industry.
Keurig is taking a stand to reduce the amount of plastic waste going to landfill--not just for their products, but for all manufacturers. The company partnered with municipal agencies and waste handlers to open the door to small recyclable plastic containers. Keurig proved that there's a growing market for small recyclables while delivering exceptional single servings of coffee.
To help introduce the idea, we developed a collection of dynamic visuals and interactives that shed light on the innovative process. May we add, the interactives cross from desktop to mobile without missing a beat.